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Most people view their college years as one of the most important times in their lives, so it’s only natural that you want your scholar to have the best possible experience.

You may be feeling anxiety about the process—with good reason. The climate for applying to college has changed dramatically: High school students are applying to college in record numbers, and the application pool is highly talented. The cost increases each year.

The world has changed since the parents of today attended college—and the colleges have changed as well.

A changing climate requires a new approach

While it is difficult for parents to keep up with the realities of today’s college campuses, there is much reason for optimism. With more than 3,000 colleges in the United States, chances are that there is not just one college that is right for your scholar—more likely there are several that would make an ideal match.

There are many lesser-known colleges that offer tremendous educational advantages, including undergraduate research opportunities, collaboration with professors and inspiring study-abroad and internship programs.

What is the most efficient way to discover those colleges
that offer the advantages that are right for your scholar?

Let Educational Advocates be your guide. We assist families in many ways:

• Provide first-hand knowledge about the academic, cultural and social environments at a wide range of colleges, giving you direct access to the latest information.


• Offer a step-by-step approach that includes parents yet teaches your scholar to drive the college search process—a strategy proven to deliver the best results.


• Help students understand the range of college selectivity levels so they apply wisely.


• Consider cost issues so the list selection includes affordable options.


• Provide a coach who keeps your scholar focused and on track, allowing you to maintain a positive relationship with your teenager.